North-east start-up set to shake-up cleaning industry in bid to combat Covid-19

Ogre, which has been launched on 15 March, is hoped to play an important role in the global fight against Covid-19 and any future pandemics.

Using Ozone technology, Ogre provides a radical and sustainable solution that will actively prevent bacteria, mildews, viruses and bad odours. The agent destroys any existing pathogens, protozoa, biofilms, moulds and mildew without leaving behind any chemical residues.

Ogre uses an aqueous ozone generator, in the form of a cell, for rapid sanitisation and disinfection. It is stored in a container, which can be refilled using tap water hundreds of times. The non-allergenic product offers a sustainable and environmentally friendly alternative to the chemicals and disinfectants found in traditional cleaning products.

The technology has been endorsed in a study carried out by researchers at the University of West Scotland, who found the Ogre product offered a 99.999% effectiveness in destroying harmful pathogens, including a coronavirus surrogate. It is understood to be the only product in the UK to have been scientifically proven to be effective against coronavirus.

Novus CleanTech has secured exclusive distribution rights to the innovation, developed by Finnish firm EOD, a world leader in aqueous and ozone-based purification technology. The company believes that the significant advantages their products offer will lead to major benefits for both public health and for the environment.

Company director, Beena Sharma says: “Living through the devastating Covid-19 pandemic, we are all acutely aware of the importance of maintaining clean spaces. Sadly, many traditional cleaning solutions commonly used have downsides, in terms of limited effectiveness and in their harmful effect on the environment and the people who use them. The technology developed by EOD massively shifts the possibilities offered in cleaning technology, providing a solution that has not only been found to have high effectiveness, but also to be sustainable, environmentally friendly and non-harmful to humans.”

Novus CleanTech hopes its Ogre product will bring major benefits when used across numerous applications, including in domestic, commercial and medical settings, as well as in farming, agriculture, aquaculture and food processing. The company, which was formed in May 2020, currently employs five staff and is hoping to take on a further three this year. It projects its first year turnover to be £400,000.

Ogre is available for industry and business clients now and for the public through third party stockists and marketplaces. For more information on Novus CleanTech visit www.novuscleantech.com